• “CSR can be very hard for employees to relate to if we don’t make it tangible to their everyday working lives.”
  • “CSR isn’t a particular programme, it’s what we do every day, maximising positive impact and minimising negative impact.”
  • “Loyalty is to the values of the company, not to the company. If there are no values, there is no loyalty.”

  • “Businesses cannot be successful when the society around them fails.”
  • “We need to give leaders the time, space and resources to think if we want business to drive sustainability transformation.”
  • “The challenge for big businesses is ensuring HR communicates with centres of talent discovery”
  • “Gap between consumers’ values and their actions cannot be closed by focusing on their motivations.”
  • “Business has come to believe the solution to problems lie within their resources rather than in collaboration.”
  • “When we inspire people by explaining why the destination is important, they develop the motivation to see the race through.

Source:Responsible Business Summit ( May 7-8, 2013)


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