Sustainable Brands Celebrates a Decade of Global Brand Innovation Leaders

As Sustainable Brands® celebrates ten years of being a Global Brand Innovation Leader, a large community gathering kicked off with Sustainable Brands’ 2016 San Diego at Paradise Point Resort & Spa. Nearly 2,000 community members from 30 countries and 250 influential brand leaders around the globe are participating in the conference, Activation Hub and live stream to spark conversations on purpose-driven business and topics.

The conference began on Monday 6th June and will be on till Thursday 9th June 2016. The theme this year, Activating Purpose, focuses on how companies are developing real tools, techniques, methods and models for embedding purpose into the core of a brand and finding business success.

Several leading companies like EY, Toyota, and Renewal Workshop will be making announcements of research insights, key findings, and initiatives at the conference.

The Activation Hub at SB 2016 San Diego is hosted by BASF USA and it is designed to cultivate conversation and debate around a series of topics on top initiatives in the course of the conference. It promises to be highly interactive as there will be about 100 interactive sessions this year. Also knowledgeable experts from organizations such as Nestlé, Target, Shaw Industries, Deloitte, Savers, Kohler, Solar City, The Sustainability Consortium, and others will participate by sharing innovations and ideas.

Also, there will be an Activation Hub which opens Monday through Thursday. There will also be a free Conference Live Stream that will hosted by CVS Health. Sustainable Brands offers free access to 3 full days of live stream broadcast from the conference. Live stream viewers receive access to the live simulcast of conference plenary sessions beginning Monday evening after registration. Interested viewers can register at


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