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#Marketing Tag

Nigeria’s BUA Cement plans to set up a mega plant in the Northeastern Adamawa State in furtherance of the company’s business expansion program, Chairman Abdulsamad Rabiu has said. The 3 million metric tonnes cement plant will be located in Guyuk and Lamurde local governments of the state, as...

While consumers are increasingly interested in buying products that are better for the environment and for people than the alternative, three factors involving communications often prevent them from doing so: not enough information; gaps in trust; and confusion. These are some top insights derived from...

After a year of climate change being a top media story and public policy concern in many countries, attention is and will be rightfully focused on COVID-19 for some time. This puts climate leaders in a tough situation. Given the unprecedented disruptions to health, economic and...