- Doubt: What if our customers are not satisfied? Or our performance is not at par with others in the industry?
- Liabilities: Do we really need another cost centre during an international economic recession?
- Denial: Denial that there are other resources that need to be conserved
- Resources: in the lean times that we live, not a lot new strategic initiatives manage to grab a cut of the annual budget
- Casualty: the unpredictability of the future is always a precarious ground for businesses.
- Lack of Global Standards: the GRI is a lone authority in the sector of Sustainability Reporting.
- Benchmarking: we can sure analyse Sustainability reports side by side for equivalence and distinguishers. But can we truly benchmark current – and past – initiatives?
- Lack of comparative credibility: there are good examples of initiatives and ideologies but no perfect examples
- Uncertainty: Uncertainty and business management executives can never see eye-to-eye on Sustainability. For most decision makers, results follow goals and implementation and not the other way round.
- Fear of the Unknown
- Fear of the Known
Which of these challenges have been overcome globally?
Excerpts from Sustainability: The ‘S’ of Business by Aman Singh in CSRFilesTM Vol 1 Issue 3, 2012